I cannot be the only male this holiday season that is feeling guilty at the hands of the marketing blitz to sell more diamond jewelry. There are always the subtle television spots that show a gleeful beautiful young lady receiving her diamond necklace, earrings or engagement ring. But this holiday season, there are ads showing the bitter disappointment because a significant other did not go to a particular jeweler. Or the radio spots advocating that one forks over of a couple months' pay for something the size of a pencil eraser.
The one that pushed me to post this came on a drive down I-65 south on our way back from Louisville, Ky. The sign read "Wife Insurance" above a diamond ring, with the implied script saying "If you do not buy this ring for your wife, she is going to run off with the pool boy and half your crap." Thankfully, Samantha prefers sapphires and shares my disdain for this marketing tactic.
(See if you can guess the joke I refrained from posting.)